Recommendations from the Leader in Marketing Executive Search
Marketers at the executive level know a lot about … well … marketing in general. But, with the ever-evolving ecosystem of marketing disciplines and responsibilities, it can feel next to impossible to keep up. Throw in the effects of the pandemic on buying patterns, digital expectations, priorities and work in general, and you’ve got yourself a role of mind-bending complexity. MarketPro’s top 14 marketing conferences is your shortcut to staying relevant and in demand throughout 2022.
As a CMO or other marketing executive, you have some high-level responsibilities on your plate. You’re the voice of the customer, a growth strategist, marketing technology advisor, industry analyst and chief storyteller … to name a few. You’re most likely experienced in building and leading teams, as well as managing outside resources that specialize in all the myriad intricacies of the digital marketing world, including branding, creative, content, analytics, SEO, social media, public relations, advertising, etc.
Keeping abreast of all the latest marketing trends and developments can be challenging. Luckily, there is no shortage of quality marketing conferences providing access to top experts and thought leaders in every marketing specialization. Some are even free!
As a premier marketing executive search firm, MarketPro interacts with marketing executives and companies seeking them on a daily basis. We know what employers are looking for and the skills that will best serve today’s marketing leaders—whether actively pursuing a career change or just looking to maximize impact in a current position.
Check out our recommendations for 14 marketing conferences, summits and expos you can’t afford to miss in the second half of 2022. It’s not too late to register, so let’s get to it!
Digital Summit Series by Digital Summit
Multiple dates and locations
Category: Digital Marketing—$450-$595
Top keynotes, case studies, strategy sessions, networking and more! The latest in digital.
Advance your career by learning a new skill or taking a deeper dive into topics that are shaping how we connect and do business. You’ll learn cutting-edge digital marketing tactics and strategies from leading experts on subjects spanning digital marketing best practices and tactics. The Digital Summit Series conferences, webinars and virtual events are sponsored by top martech vendors showcasing solutions for social media, email, advertising, hosting, content management, analytics, branding, creative design and more. Keynote speakers have included industry thought leaders such as Seth Godin, Mark Cuban, Randi Zuckerberg, Steve Wozniak and Ann Handley, as well as regular speakers from Disney, Microsoft, Google, Nike, Amazon, Twitter and Facebook.
DigiMarCon by DigiMarCon
Multiple dates and locations
Category: Digital Marketing—$497
DigiMarCon conferences showcase the most audacious and thought provoking speakers in the digital marketing industry.
Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales or drive stronger consumer engagement, DigiMarCon covers marketing trends, reports and best practices that will help get you there. Sessions focus on branding, customer support, increasing site activity and the latest digital marketing tools. Explore big ideas presented directly from the innovators and thought leaders of the changing business world, with presentations designed to help you transform your organization, your business and yourself.
Strategic Marketing USA by Reuters Events
June 1-2, San Diego, CA
Category: Brand Marketing—$1799
Redefining the consumer-brand relationship: personal, meaningful, purpose-driven.
Setting the agenda for marketing leaders globally, Strategic Marketing 2022 brings together the world’s most influential CMOs and marketing leaders to change the way brands are perceived in the world. Featuring marketing best practices, latest trends, practical solutions, strategy and networking, you’ll gain insight into the next generation of technology and innovation, digital marketing, mobile, adtech, martech and SaaS technology. Strategic Marketing USA also covers account-based marketing, behavioral and neuromarketing, content marketing, conversational marketing, conversion rate optimization, data science and big data, email marketing, geo-targeting, growth hacking, inbound and outbound marketing, utilizing influencers, optimizing for mobile, native and contextual advertising, omnichannel marketing, paid search, personalization and privacy. Whew!
Marketing Analytics Summit by Rising Media
June 20-23, Las Vegas, NV
Category: Digital Analytics—$2000
The Conference for Digital Analytics Trailblazers.
For 20 years, the Marketing Analytics Summit has featured digital analytics groundbreakers sharing marketing expertise to guide participants in forging growth and innovation. The event has accelerated the careers of over 20,000 marketing professionals and launched 100 start-ups during its successful two decades. You’ll gain valuable perspective from 1500 marketing leaders and walk away with actionable tactics to advance your company and career.
CX North America by Forrester
June 7-9, Nashville, TN
Category: Digital Marketing—Clients: $2750; Non-Clients: $2950
CX North America will help you reinvent and reinforce experiences that delight customers.
Empowering leaders to navigate risks, develop bold customer strategies and execute on their brand promise, Forrester brings together world-class analysts, subject matter experts and marketing masters with years of research experience, proven frameworks and unparalleled insight. Sessions cover marketing in the Metaverse, creating inclusive experiences, cultivating business culture in a remote work environment, marketing to post-COVID, privacy-conscious consumers and truth targeting in the Misinformation Age. Dive into tactics designed to navigate risks, develop bold customer strategies and execute on your brand promise.
SMX Advanced by Third Door Media
June 14-15, Online
Category: Search Marketing—Free
We don’t spend time on the basics! This is the only conference designed by advanced search marketers, for search marketers.
Customer expectations have transformed and user experience is more important than ever before. SMX Advanced addresses emerging critical factors such as passage rank, MUM, BERT, AI and machine learning—how they are revolutionizing SEO and the future of search. You’ll unlock unbiased, trustworthy content from the Search Engine Land experts and learn real-life, brand-safe practices that can help you gain more qualified traffic and drive revenue through the power of search.
MozCon by Moz
July 11-13, Seattle, WA
Category: Digital Marketing—$1699
There’s an electricity to MozCon—see for yourself!
With three days of intensive “non-stuffy” networking and cutting-edge content, you’ll dive deep into the hottest trends in SEO, search marketing, mobile, conversion optimization, local search and content marketing. Insightful, tactical presentations from industry leaders such as Andy Crestodina (co-founder and CMO of Orbit Media), Areej AbuAli (head of SEO at Papier) and Will Critchlow (founder and CEO of Search Pilot) are available in-person or via live stream. You’re guaranteed next-level tactics for everything from ranking higher in today’s search landscape to making data-driven marketing decisions.
MAICON by Marketing Artificial Intelligence Institution
August 3-5, Cleveland, OH
You are not behind; AI adoption is just getting started.
The Marketing Artificial Intelligence Conference helps marketing leaders gain a solid understanding of AI. Designed for professionals at the manager-level and above, MAICON requires no technical or coding experience and will equip you to educate your team, garner executive support and develop a strategy for successfully scaling AI. Discover how AI can transform UX and personalization, drive revenue growth and increase efficiency and production.
INBOUND by HubSpot
September 6-9, Boston, MA
Category: Digital Marketing—$799
Hosted with love by HubSpot!
One of the world’s largest marketing conferences, HubSpot’s annual INBOUND conference is a fully immersive online experience that gives you access to transformative business trends, proactive conversations and key actionable takeaways. Bringing together world leaders of marketing, sales, customer success and revenue operations from over 160 countries, INBOUND encompasses results-driven content and marketing strategies, effective SEO practices, proven lead-generation methods, humanizing brands and gaining trust. Past speakers have included Oprah, Michelle Obama, Martha Stuart and Seth Godin, as well as experts from LinkedIn, Google and more.
Content Marketing World by Content Marketing Institute
September 13-16, Cleveland, OH
Category: Content Marketing—$649 – $2599
Content Marketing World is the largest gathering of content marketing professionals in the world.
Content is still king, and this event unites many of the most respected voices in the content, communications, PR and digital marketing communities. Whether you are a seasoned pro or newbie to content marketing, CMW’s lineup of thought leaders ensures you’ll walk away inspired and prepared to up your company’s marketing game. A staple for content marketers for years, the conference features sessions on audience building, content strategy, video, demand generation, email marketing, measurement, SEO, social media, branded content and more. Find out what’s new in 2022 marketing, what’s still relevant (and what’s not), current and future trends and technology that will drive your content marketing strategy. Expect speakers on par with last year’s impressive lineup from Adobe, Sitecore, LinkedIn and other prominent brands.
Advertising Week New York by Advertising Week
September 19-22, New York, NY
Category: Advertising—Student: $125; NewGen (30s and under): $350; Delegate: $699; Super Delegate: $1399
Advertising Week is the world’s premier event for the marketing, advertising and technology industries.
Some of the industry’s brightest minds share insights on getting to the top and becoming the best. A premier destination for the advertising and communications industries, this event is a leading source of news and insight for brand marketers with seminars and workshops centered around media, marketing, technology and business innovation. The 2022 conference features discussions of key business trends and issues that shape today’s global industry. Headlining in 2021 were Sophia Hernandez (head of NA Business Marketing at TikTok), Stephanie McMahon (chief brand officer of WWE), actor Matthew McConaughey and CNN anchor Don Lemon. This year’s conference is sure to impress.
MarTech Conference: Fall by Third Door Media
September 28-29, Online
A vendor-agnostic conference for understanding the breadth of marketing technologies.
This year’s conference is available live and on-demand. You’ll hear from senior-level marketers transforming their organizations with martech through new tools, applications, techniques, strategies and solutions. Explore essential changes, challenges and opportunities in consumer behavior—and the marketing technologies that can help you achieve your organizational goals.
LavaCon Content Strategy Conference by LavaCon
October 23-26, New Orleans, LA
Category: Content Marketing—$2450
LavaCon is where the rockstars of content strategy gather to share tribal knowledge.
LavaCon provides content marketing strategists, documentation managers and senior content professionals an opportunity to discover and employ cutting-edge martech and content marketing tools. Focusing on connecting content silos across the enterprise, incorporating new technologies and leveraging content to generate revenue, content leaders share best practices and collaborate on the latest content marketing trends to better reach target audiences.
Social Media Strategies Summit by Global Strategic Management Institute
October 26-27, Online
Category: Social Media—$749
Learn the nuts and bolts of a successful social media strategy to position your brand for success.
Assess and audit your current social media initiatives through real-life feedback, discussions and peer-to-peer learning. Revitalize your strategy framework, as brand practitioners walk you step-by-step through successful case studies. Dive into social media tools, resources and connections with marketing courses that will transform your company’s social media impact. Senior-level, cross-industry marketers reveal what’s driving success at different types of companies that can inspire innovation in your own. Accelerate your career and your role within your company by learning to streamline your processes and improve your existing skill set through industry-leading social media marketing training.
There you have it! The 14 Top Marketing Conferences as recommended by the leaders in marketing executive search. We hope you’ll click through the links above and consider some of these highest-rated resources for marketing executives looking to refresh their skills, develop new ones or just gain valuable insight into the new, post-pandemic state of marketing. There’s no excuse for rusty skills in 2022. Stay sharp, rub shoulders with the biggest names in marketing and build confidence in your executive marketing career advancement. There’s nowhere to go but up.
MarketPro Inc. is the leading high-end marketing executive search firm delivering top-performing innovative marketers. As a team of former marketing professionals, we are uniquely qualified to source and retain the best marketing talent to transform businesses of all sizes across all industries. Celebrating our 26th year, we are a certified woman-owned business with headquarters in Atlanta and clients nationwide.