Corporate Communications Executive Search

What Is The Corporate Communications Executive Responsible For?

The corporate communications executive is responsible for the development and implementation of an organization’s entire communication strategy to ensure their products, services, and brand image are consistently and accurately represented across a variety of platforms.

They make sure that every message that is communicated aligns with the company’s goals, is relevant to the target audience, and strengthens the presence and position of the brand in the market. Some of the key responsibilities of this position include:

• Creating and executing engaging campaigns that capture the attention of customers, increase brand awareness and increase brand loyalty;
• Managing social media content, email marketing, and messages delivered through other channels to engage with customers and promote the brand;
• Collaboratively works with sales, product development and other departments to ensure unity across all platforms;
• Develops and manages public relations campaigns like drafting press communications and coordinating with media contacts to boost company image and brand visibility;
• Responsible for monitoring the ROI and impact of all marketing campaigns and making adjustments in strategy if necessary.

Why Hire a Corporate Communications Executive?

The addition of a corporate communications executive guarantees that your company’s messaging is consistently delivered with clarity as well as impact. As your business increases in size, it becomes essential to maintain a professional image and engage with customers in a meaningful way. This individual is responsible for ensuring that all communication efforts, from advertising to customer service, are in line with the organization’s long-term goals.

Whether your company is planning a new product launch, wants to expand into new markets, or wants to take their brand to new heights, the marketing communications executive will lead the efforts required to accomplish these objectives.

What Are Some Benefits Of Hiring A Corporate Communications Executive?

A dedicated corporate communications executive brings your company several advantages, including:

• The assurance of brand consistency is delivered through clear and consistent messages across all channels;
• Increased customer engagement, enhanced customer loyalty, and improved customer retention;
• Enhanced visibility in the marketplace and an improved public image that sets your organization apart from your competitors;
• They help to increase the company’s reach and promote future growth.

What Is The Best Way To Hire A Corporate Communications Executive?

Finding the right individual to fill your corporate communications executive role can be quite challenging, as it requires not only a very specific skill set, but they must fit well within the company’s culture and vision for the future. Some of the things the hiring team will need to consider include:

First, the role needs to be clearly defined, including the required skills, education, and experience outlined in detail. Then identify specific responsibilities and set clear expectations, including short-and-long term goals and specific projects that need to be completed.

Next, seek out qualified candidates who have the skills and experience needed, such as those who have managed multiple campaigns, worked with public relations initiatives, have a deep understanding of digital marketing, and have a proven track record of collaborating with multiple teams and departments. Some of the skills to look for include:

• Strategic thinking;
• Leadership and team management;
• Excellent communication skills;
• Branding expertise;
• Public relations savvy;
• Proficiency in digital storytelling;
• Excellent creative problem-solving skills;
• Analytical skills;
• Ability to quickly adapt;
• Team Focused.

Finally, assess how well they fit into your corporate culture and if they are a good fit to lead initiatives to carry your company’s vision into the future.

OR Save your already too busy team of executives the time and effort of trying to navigate a task that is not within their expertise and trust MarketPro to secure pre-vetted, top-tier talent that can step in and do the job.

MarketPro Can Help You Secure A Top-Tier Corporate Communications Executive

Hiring a corporate communications executive is essential if your organization wants to lead the competition, but finding the right talent to lead the way can be very challenging. Corporate communications executives need a very specific set of skills that not all general recruiters understand or know how to accurately identify.

MarketPro’s team of former marketing executives has over two decades of experience and know how to identify a candidate that is truly qualified for the position and filter out those who merely appear to have the necessary experience. Their deep knowledge of the industry and meticulous recruitment process ensure that only the most capable and genuinely qualified candidates are presented to your organization, leaving your executive hiring team to focus on how well they fit within your company culture.

MarketPro can help make your marketing communications executive search practically effortless and deliver fully-vetted premier marketing talent for your consideration in less time than other non-marketing-specific firms. Contact MarketPro, the leading marketing communications executive search firm, today and let us help secure a crucial communications marketing executive for your team, so your organization can achieve greater success.