For many years, MarketPro has played a key, ongoing marketing recruiter role for the marketing organization of a Global 2000 company. The company’s North American headquarters maintains an in-house marketing, advertising and communications division, responsible for all related activities for the company’s B2B and B2C business lines, products and services. Marketing talent needs within this bustling organization are ongoing and diverse, charging MarketPro with a variety of recruiting assignments each year. Over time, MarketPro has recruited and placed professionals in manager-level to interim chief marketing officer (iCMO) jobs, contract jobs and direct-hire positions, and numerous positions and staffing options in between.
If not for its relationship with marketing recruiter MarketPro, the company would face a number of challenges in maintaining a full-capacity marketing organization:
The relationship between this company and MarketPro enables the company to minimize, and in many cases eliminate, the challenges the company faces when new marketing talent is required. MarketPro excels in recruiting candidates because its recruiters know this client and its industry intimately, and because the talent pool is under MarketPro’s microscope at all times.
Over the past several years, MarketPro has helped the company fulfill every one of its marketing talent needs. Following are several examples
of the varying positions MarketPro has filled across multiple areas and disciplines within the company’s marketing organization:
The company’s vice president of advertising said, “I always go back to MarketPro because they know my business, they know the markets we serve, and they’re connected to a network of professionals who have experience in our industry. Better yet, MarketPro also recognizes
candidates who would fit well into our culture and work well with our existing teams. With MarketPro doing such a superior job at marketing
recruiting, my focus doesn’t have to drift away from my job.”