2019 promises to be yet another restless year for marketing leaders. After dozens of marketing executive searches last year, we’ve been able to detect some patterns indicating major challenges — and opportunities — for CMOs in the new year.
In a dynamic environment where every company’s position is unique and new marketing tactics emerge constantly, there is no consistent recipe of challenges that every CMO will face in the near future. But our experience as CMO executive recruiters communicating with the best and the brightest minds in marketing has shown us a few consistent obstacles that most marketing leaders are preparing for. Get their insights by downloading our forecast and prepare your organization for 2019 today.