All posts by: Bob Van Rossum

About Bob Van Rossum

Bob Van Rossum is the President of MarketPro, Inc. You can reach Bob at Bob@marketproinc.com. Connect to Bob on LinkedIn.

You just got a phone call from a recruiter telling you about a great new marketing job that’s open at a fantastic company offering great pay and benefits. You’re happily employed, but why wouldn’t you want to learn more about something that could be a better opportunity? Besides doing your own diligence in conducting your own […]

There’s been an uprising trend in the virtual workforce across all industries and organizations of all shapes and sizes. In the U.S. alone, nearly four million professionals work from home at least half of the time. As the top marketing recruitment firm, we’ve placed a number of marketing professionals where location did not matter. You’re vying […]

If you’re a modern marketer who knows what it takes to succeed in a new role, you’re most likely curious about more than just the general details about a job like requirements, pay, and benefits. You want to learn about the team and organization as a whole on a deeper, more personable level. You can’t […]

You’re now in a world where innovation and change is no longer an option. Frankly, your organization needs an incredibly capable marketing leader, and you need one fast. Choosing a top marketing leader with the right skills can completely transform your organization and drive ROI in ways that weren’t possible before. If you’re a marketing […]

The rise of technology has created major shifts within our society; from our professional to personal to political spaces, every one of these has experienced significant changes. It certainly goes without saying that the shift in today’s marketing world is a direct result of technological advancements. The fluidity of our marketing environment has created a […]

As a marketer, you have a challenging, yet rewarding role to take on. You must be cutting-edge and unique to stand out while being strategic so that your efforts attract the right type of attention. This applies to when you’re both, marketing yourself as a skilled expert and marketing your employer’s brand. You may encounter […]

You want to grow your business and drive ROI, and the most optimal way to do so is by finding worthwhile marketing executives to lead topline growth. So, how do you successfully go about attracting and retaining A-level employees in your next marketing executive search? Digital Marketing Executive Search – How Do You Know You […]

For some marketers, the summer is an extremely busy time. But for the majority of us, summer means extra downtime and a much less hectic schedule at the office. Regardless of the current pace of your workplace, summer is a great opportunity to be used as a transformative season for yourself and your career. Marketing professionals […]

The marketing space is dynamic and unpredictable, to say the least. Frankly, digital is changing so quickly for marketing teams, only the agile and skilled are able to keep up. It requires full-time attention, and demands specialists who are dedicated experts in specific areas in order to be effective. As digital evolves and the needs […]

Thanks to the shift to digital, advanced technology now allows us to work from virtually anywhere. As a marketing recruitment agency, we are finding that more marketers are working remotely, and more organizations are recognizing the benefits of having their employees work from home. Remote work may or may not be for you. Some find […]