How to Interview Marketing Talent | Industry Advice

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When recruiting marketing talent, the interview process is your opportunity to learn about a candidate’s qualifications and evaluate their fit for your organization. But just as you’re scrutinizing them, top candidates will also be observing your organization, process, and people with a critical eye. If you want to consistently attract the best candidates to your business, […]

As the year draws to a close, business leaders and hiring managers need to be acutely aware of how ‘bonus season’ can affect a marketing executive search and strategize accordingly to get top talent. If you’re recruiting a top candidate toward the end of the year, odds are high that they’ll have an end-of-year bonus […]

One of the most popular and common job interview methodologies businesses consider when evaluating how to interview marketers today is the ‘behavioral interview.’ Behavioral interview questions ask a candidate to describe a scenario they’ve encountered in the past and how they managed the situation. The idea is that if you understand how a candidate has […]