Tag Archives: marketing career development

It seems the practice of trying to shift momentum in a marketing candidate‘s favor by imposing deadlines for the hiring company started long before I got involved in the business. Some candidates will create fake counter offers and tell the recruiter they have an offer when they do not. Ultimately, I have rarely seen this […]

There is a lot of bad information out there on how to prepare for a marketing interview, much of which is actually counterproductive to the process. Please DO NOT go out on Google, search for sample marketing interview questions about behavioral interviews or any other type of interview process and waste your time writing out and memorizing […]

After you know how to prepare for an interview you can learn some specifics about the phone interview. How to Prepare for a Phone Interview The phone interview is inherently challenging as you lose the non-verbal feedback you receive in a face-to-face interview.  Ultimately this leads to some common mistakes. Phone Interview Do’s and Don’ts: Do NOT […]

Do you know how to prepare for an interview? The most important thing to remember when preparing for an interview is:  The Company is NOT hiring you, they are hiring what you can DO for them.  The second thing to remember is interview performance is not indicative of job performance, which means the best candidate does […]

Would You Like to Know When to Walk Away from a Counter Offer? Here are seven considerations: You should be concerned any time it takes the threat of losing an employee for a company to offer a raise, promotion, etc. Once your intention to resign has been announced, your loyalty will always be questioned; counteroffers […]

  Update: We’ve gathered some new information to help you navigate through your next hiring process. Read on and learn a few new techniques and processes to find an outstanding CMO. The average CMO tenure is 18 months and the responsibility of this is shared by company and candidate.  Ultimately neither side knows how to properly […]

Simply having a professional looking and up-to-date resume is no longer enough to help you secure a new marketing position. Web 2.0 exposure is quickly becoming a real-time living, breathing demonstration of your expertise. Social networking sites can tell colleagues and potential employers what you know, who you know, and what you’ve done. But in […]

Showing interest and being committed are integral to interview success.  This young man impressed after he made it to the interview with a stab wound in his leg. What a way to show how to impress in an interview!  While I would not recommend trying to repeat his feat on the way to your next interview, […]

Today information is accumulating at an amazing rate. With the great opportunities that exist via LinkedIn, Twitter, Facebook and all the strong individual blogs out there, how can you possibly get hold of the best information to allow your company to make more money? Social networking is great but at the end of the day […]