Email marketing is one of the most cost effective marketing channels, but successful email marketing requiers well designed and executed strategy like never before. Today email must meet modern standards of design and deliverability, must be responsive and well integrated with all other marketing channels. Before marketing departments and agencies have even even gotten comfortable formulating strategies for engaging mobile users, another disruptive technology has already arrived to make their tasks even more challenging: wearable devices. If you need cutting edge, measurable email marketing strategy and execution, you should consider email marketing consultants.
Wearables aren't an upcoming trend; they're already here, and they're growing fast. We've already seen the emergence of wearable gadgets like Google Glass, Apple Watch and Fitbit. Wearables are indeed the next big thing in the tech world, and they present tremendous opportunities for clever marketers. However, they've also caught the industry largely unprepared. Read more
Even as one of the oldest and most mature digital marketing disciplines, email marketing continues to change and evolve quickly. Brands that are able to change along with it will continue to be able to take advantage of one of the most ROI-providing channels, while those that can't will increasingly find themselves in the spam folders of their audience. Read more
Is your business updated on the importance of email marketing? An investment in adept email marketing consultants and a partnership with email marketing staffing firms will provide you with top tier email marketing campaigns. The number of marketers who claim to have been fairly successful in enforcing automated email marketing programs has increased from 62% […]
Earlier this month I received what has to be one of the single worst marketing emails I’ve ever seen in my professional career. It was like a train wreck: one long, rolling chain of marketing disasters that had me fixated until I could scroll no more. And as I experienced it, I had a sobering realization: a […]
Check out these content marketing tips that will enhance your company’s ability to further engage your audience. Utilizing skilled email marketing consultants can also increase your subscriptions and help you cultivate best practices for your email success. Read more about increasing your email #subscriptions and #emailmarketing skills Click To Tweet Infographic by: MarketingProfs
Ensure your quickly-growing business is well-versed on the do’s and don’ts of email marketing and engage with an accomplished team of email marketing consultants. Since marketing continues to evolve, make sure your company partners with top digital marketing recruiters to create a more successful email marketing firm for you. Check out this video Video by: […]
Email marketing isn’t new, but this approach of using email as a stepping stone to your other marketing concepts may be foreign to a lot of marketers. Our job as email marketing consultants is to inform our clients of the many ways email is and has remained effective in marketing strategies. The first skill our […]
The world of marketing technology is huge and growing every day. Some 3,500 vendors offering 4,000 products and services provide myriad ways to engage consumer, including innovative VR tech, wearables, analytics systems, messaging apps and more. These emerging channels and tools are often unproven, but some may hold the potential to revolutionize marketing and drive […]
Another great report on the state of email marketing staffing. Though email marketing is one of the oldest digital strategies, many companies find themselves in regular need of email marketing consultants to keep up with this fast changing discipline. Read on to learn what your organization might be missing, and how to mitigate those deficiencies. […]
Retail marketing is evolving at a rapid pace, and brick-and-mortar marketers and e-commerce managers alike are struggling to determine the best way to consistently keep customers coming and converting. E-tail and retail competition are at an all-time high, and brands that fail to keep up are at immediate risk of falling far behind. 3 critical #digital trends […]
CMO Essentials CMO Essentials is an Aberdeen Group publication for marketers, by marketers. It is dedicated to communicating and cultivating the latest marketing industry news and best practices. From C-suites to cubicles, their mission is to provide marketing practitioners with new research, analysis, industry news, and perspectives that inform and inspire. Every marketer needs to […]
Tricia Conahan, a seasoned marketing executive and MarketPro client, explains why she chose MarketPro to help her build stellar marketing teams in 4 different companies. Watch now
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