big data executive search firms

Marketing analytics staffing firms

How Big Data Executive Search Firms Are Solving the Next Big Data Challenge

When it comes to cross-device and cross-channel questions, most marketing executives think that there is an abundance of data out there waiting to be gathered for exact targeting. However, most of the data today's CMOs have available is not perfect for delivering the best user experience and content to consumers. By failing to gather relevant data and use it properly, many marketing executives are leaving money on the table. Big data executive search firms can help you find a marketing executive who understands the complexities of data management and utilization projects.

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Big Data Executive Search Firm Recommended Reading

Solving The CMO's Next Big Data Challenge

Mobile data usage has skyrocketed, rising nearly 70% in just the last year. But following users across devices and channels continues to be among the biggest challenges for today's marketing departments and agencies. The widening gap between where consumers spend their time and marketers' ability to track them will be one of the most important challenges successful CMOs conquer in the coming years. Read more

The Executive Guide to Putting a Leash on Big Marketing Data

A recent survey by Millward Brown reports that just 14% of marketers feel their team effectively uses the consumer, media, and transaction data available to them. And our own CMO survey shows that Big Data is one of CMOs' top three concerns, both in terms of the reliability of their data and the ability of their team to effectively use it. Read more

Big Data Executive Recruiters Are Filling These Positions:

Can you develop complex predictive models based on business data, identify trends, score customer segments, and define next best products to drive value to the business? If yes, we need you! See open data jobs.

Big Data Executive Search Firms' Industry News

14Jan 2016

As digital marketing recruiters, we’ve been eagerly awaiting the coming of the true “data driven marketer” for some time now. One writer at MarketingProfs thinks this could finally be the year. What do you think? Data science expertise will likely inform the best marketing initiatives next year. Targeting has got much more accurate, thanks to […]

12Jan 2016
big data executive search security

Marketing departments are quickly growing to be one of the weakest links in the security of their companies’ data. Leaders in these operations need to act now to prevent a catastrophic data breech or loss if they haven’t already done so. Today’s marketers have unprecedented direct access to proprietary data about their marketing, company, and […]

09Dec 2015
big data marketing executive search agencies

For marketers, the most precious client data comes in two kinds: hip, buzz-wordy “big data,” and the lesser-known but comparably important “thick data.” Learning the difference and how to apply an understanding of thick data to their big data staffing skills will be increasingly important to every marketer’s career as the discipline becomes more and more […]

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