The Future of Marketing | Marketing Executive Search

Compass for Success

As a member of the Atlanta Chapter of the AMA Executive Advisory Board, I was able to participate in creating a whitepaper on the future of marketing executive search.

On the advisory board are 20 of the brightest marketing minds in Atlanta, including executives from AT&T, Google, Cox Communications, Kodak, Coca-Cola and Arby’s.

Ken Bernhardt, a panelist and marketing professor at Georgia State University did a great job of summarizing the whitepaper in recent column in the Atlanta Business Chronicle.

In the whitepaper you will find great information on:

  • The changing relationship between brands and consumers.
  • Increased demand for personalization.
  • The changing role of marketing and the change is skillsets necessary to have a successful marketing career.
  • Words of Marketing Advice for 2020.

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