Junior Marketing Analyst - Atlanta Marketing Staffing

Filled Marketing Jobs

MarketPro has an immediate need for a Junior Marketing Analyst to join a dynamic entertainment brand here in Atlanta. The Junior Marketing Analyst will work across all of client’s businesses. This position requires both strategic and tactical skill sets, with a good command of digital media and an understanding of traditional media and market research. The ideal candidate must be a team player, thrive with iterative work processes, able to work in a contracted marketing staffing role, and be dedicated to upholding the highest standards of research excellence.

Responsibilities:

  • Having regular opportunities to contribute to Executive and Corporate reporting.
  • Having digital media industry knowledge, and a solid understanding of the principles of digital media research and media math.
  • Produce a series of critical corporate digital reports on the Internet space from a variety of research resources, including Adobe Analytics (Omniture), Nielsen Online and Mobile, and a number of comScore products.
  • Extracting, manipulating and formatting data from various digital analytics and syndicated audience research software systems.

Requirements:

  • BS/BA in Psychology/Business/Statistics/Math/Communications or related field.
  • 1-2 years of traditional and/or new media research experience. This can include a strong internship.
  • Experience working within online and/or mobile wireless analytics space, or working with similar relevant data preferred.
  • Expertise in analyzing primary/secondary market research data, and some experience working with traditional media measurement data (TV/Internet/Mobile).
  • Solid understanding of the principles of digital media research and media math.
  • Proficient in basic statistics and analysis, and a solid working knowledge of cross-tabs and/or statistical tables.
  • Competent in extracting and manipulating data from research software systems.
  • High attention to detail is a necessity and ability to learn quickly, accompanied by outstanding communications skills and quality control skills.
  • Solid MS Office skills, including intermediate Excel and PowerPoint.
  • Able to manage multiple projects, shifting priorities and detailed work.
  • Outstanding communications skills, attention to detail, and quality control skills.

This is a contract marketing staffing position.