Marketing Product Manager - Atlanta Marketing Staffing

Filled Marketing Jobs

MarketPro has partnered with an international travel company in Atlanta, GA in search of a contract Marketing Product Manager. We are currently seeking someone who will become part of the industry-leading Digital Commerce Team at our Client. As part of the marketing organization, and working closely with the Information Technology (IT) team, this individual will support  efforts in testing, research, monitoring user feedback, and implementing solutions across the digital customer experience. This individual will be a key figure as our Client rolls out beta testing capability for new site functions and features. The role will be focused on ensuring that all customer interactions on our Client’s digital channels are comprehensively designed and rigorously tested to result in increased revenue and customer satisfaction.

Responsibilities:

  • In conjunction with the user research team in Digital Commerce, and with partners in IT, recommend a strategy for rollout and customer monitoring of a.com beta site
  • Develop deep understanding of key customer pain points across all digital channels, and prioritize the most severe problems accordingly
  • Respond quickly and comprehensively to customer complaints, particularly those that are escalated to the executive level or are communicated in the daily report
  • Research customer-reported defects and pain points using a variety of tools, including Tealeaf
  • Build strong relationships with key business partners in multiple departments, to help guide prioritization
  • Communicate customer challenges to relevant product managers, ensuring that the biggest customer pain points are addressed
  • Assist in prioritization of product enhancements and defects, ensuring that those with greatest potential customer satisfaction benefit are prioritized
  • Rigorously monitor customer feedback, especially immediately following releases, to ensure that any newly-introduced defects are understood, prioritized, and fixed
  • Define success criteria & metrics of new products & perform post-implementation analysis

Requirements

  • Undergraduate degree in Business, Marketing, Management, Technology, or related field required
  • 1-2 years’ work experience in corporate Reservations/Sales, Marketing, Consulting, Management, or Technology environment required
  • Proven marketing & analytical experience
  • Knowledge travel landscape and consumer behavior
  • Proven track record of successfully working in a cross-departmental team environment and delivering results on time and on budget
  • Operate in a contracted, marketing staffing basis
  • Strong leadership skills, written & oral communication skills, positive attitude, & able to manage change successfully in a fast-paced environment

This is a contract position.