LinkedIn Will Guarantee Your Next Marketing Executive Interview if You Can Pass a Test

Executive marketing recruiters

Linkedin is by far one of the top choices executive marketing recruiters recommend for career networking, showcasing accomplishments, and developing a personal brand. Not only is it a place where you can express your professional passion and goals, but it makes it easier for recruiters to get a better understanding of who you are aside from your resume. This is extremely important when you are searching for better job opportunities.

However, LinkedIn can only be proven useful if you take the time to optimize your profile. Make sure you have a profile summary. You want to give executive marketing recruiters a clear idea of who you are, what you are looking for, and what sets you apart. Be sure to consistently update your profile if you have accepted a new position, got promoted, or even moved states. Marketing executive search agency recruiters need enough information to help you land your first interview.

Not only does LinkedIn help recruiters become more aware of your talents and expertise, but they have also announced a new pilot program that guarantees candidates will get an interview with recruiters after they meet certain requirements. Here is how it will work.

Marketing Executive Search Agency Shines Light On New LinkedIn Pilot Program For Candidates

The new program is a skilled-based hiring method called Skills Path. Every hiring manager and recruiter who participates in this program will be able to identify specific skill sets needed for their current roles. Ultimately, LinkedIn believes that by taking a skills-based approach to opportunities, they can remove the barriers for candidates who might not have the degree or network but have outstanding skills.

In short, LinkedIn has made it very simple to get an interview with marketing executive recruiters. Instead of waiting to explain why you have a skill gap in your resume, you can close them by finishing the free LinkedIn Learning courses. Once you have achieved that, your next step is to demonstrate your skills. There will be a multiple-choice assessment and a video or text assessment you will need to complete. If you pass all requirements and fill in your skill gaps, you will secure an interview with the recruiter. Candidates no longer have to submit hundreds of applications and hope to hear back from one.

As an example, Gap participated in the program. They were recruiting for an inventory planning analyst role with the Banana Republic. Candidates were given the opportunity to use LinkedIn Learning courses that have been carefully curated for that position to freshen up their knowledge. Once the candidate felt confident with their abilities, they were assessed on analytical skills, excel, communication, and problem-solving skills. All of these tests are presented differently. As a result, the type of questions or test formats will depend on the roles and needs of the company.

Overall, the goal is to allow every candidate to showcase how great they are. With only a few months into this new program, LinkedIn has already seen a 21% increase in job postings advertising skills and responsibilities instead of qualifications and requirements in the U.S., and the number of positions that don’t require a degree increased by nearly 40% in 2020, compared to 2019. The reality is hiring processes are changing drastically and it goes farther than traditional resumes. Therefore, if you are in the job market, make sure you are including LinkedIn tools as one of your top resources during your search.

Author:  Melissa Van Rossum